Rental Business Development Specialist

Join the MH Equipment Team, where our focus and culture are centered on our beliefs that all people matter and are due honor and respect, passion inspires others and enriches lives. and purpose unites us in serving our customers and community.

About MH Equipment:

As a leader in material handling, with 34 locations across 10 states, we sell, rent, and service high-quality and affordable material handling equipment for varying applications and budgets.

We give back to the communities we do business in through the His First Foundation, which contributes 10% of our annual income to come alongside our employees’ passions.

Amazing Culture, Thriving Company, Terrific Opportunity.

For more information on who we are and what we do, please visit our website at www.mhequipment.com.

Job Summary: The Rental Business Development Specialist (RBDS) is responsible for driving profitable rental growth through new customer acquisition, expansion of existing accounts, and the development of rental relationships. This role works cross‑functionally with Branch, Rental, Sales, and Service teams to deliver effective rental solutions that retain customers and increase the regional share of rental business. The RBDS supports both the commercial and operational aspects of the rental process—proactively prospecting and engaging customers, collaborating with the sales team to identify and convert growth opportunities, and monitoring rental revenue performance against established goals. In addition, the role assists with key operational activities including sourcing rental equipment, coordinating freight movements, creating rental contracts, and maintaining accurate internal system records to ensure seamless execution and customer satisfaction.

Job Responsibilities:

• Identify, target, and convert prospective rental customers through strategic prospecting and engagement
• Proactively develop rental opportunities for short‑term, long‑term, and specialty equipment needs
• Partner with Sales Representatives, Branch Managers, and Rental Managers to convert prospects into active rental customers
• Conduct customer needs assessments and develop tailored rental solutions
• Increase rental penetration and expand services with existing accounts
• Promote additional MH Equipment products and specialty service offerings to existing customers
• Follow up on all customer leads from internal and external sources
• Maintain accurate pipeline, activity tracking, and customer records in CRM
• Monitor rental revenue performance against established growth goals
• Optimize customer relationships through proactive touchpoints and responsive issue resolution
• Maintain accurate customer files, notes, and documentation in compliance with company procedures
• Attend and actively participate in all required sales and company meetings
• Participate in company‑sponsored training to enhance sales effectiveness and product knowledge
• Receive and respond to all rental equipment inquiries for designated location(s), quoting rates, providing delivery, etc. ensuring that every call or email is handled with superior customer service in alignment with our company’s Vision, Mission, and Values. This may include responding to an after-hours call occasionally.
• Source rental equipment demands (external and internal customer) from existing fleet and when not available source from outside vendors.
• Create rental contracts in the system, manage rental contract pricing (discounts and proper billing rates) and ensure rental contract information and paperwork is accurate.
• Communicate the movement (delivery & return) of rental equipment with designated branch contact.
• Ensure that rental contracts are complete including signed and filed appropriately upon receiving paperwork back from delivery/pickup.
• Coordinate with designated person(s) all check-ins (returns) within 24 hours from return of equipment to make sure equipment has no damage or misuse and is made rent ready for next rental.
• In the event a unit is returned with damage or misuse, work with the customer to conclude and coordinate invoice of repairs.
• Close out and final invoice of rental contract at end of rental.
• Report any lost orders (including re-rents).
• Other administrative and support duties as assigned.
• Present a professional image in personal appearance, dress and preparation.

Job Requirements:

• Primary core value is integrity. Confidentiality.
• Possess an upbeat personality enjoy working with people.
• High energy level and passionate about serving the customer.
• Results-driven with a documented strong work ethic.
• Capacity for big picture sales strategy planning and implementation with demonstrated success in exceeding sales goals.
• A strong desire to contribute and be part of a winning team.
• Ability to multitask, prioritize, and stay organized.
• Eager to continually learn.
• Effective verbal and written communication skills.
• Common sense and effective problem-solving abilities.
• Proficient computer skills with Microsoft Office including Outlook, Excel, Word, PowerPoint, web searches, etc.
• Must meet the physical requirements of the job. Please see attached list for physical requirements.
• Valid driver’s license.

Working Conditions: Hours will be 8:00 a.m. – 4:30 p.m., Monday through Friday plus whatever time is required to accomplish the goals of the position. This is a salaried, exempt position.

Benefits:

• Uniquely MH: Adoption Assistance, Dave Ramsey’s Smart Dollar, Pet Insurance, Wellness Program, Vendor Discounts, Family Life and Marriage Counseling, and His First Foundation.
• Excellent Compensation: Great pay, pay bonus incentives, 401K with employer match.
• Generous PTO: Paid vacation, holidays, personal, sick days, charity time off.
• Great Insurance: Medical, dental, vision, and life insurance. Short-term and voluntary long-term disability.
• Company Support: Continuous training, safe working environment.

MH Equipment is proud to be an Equal Opportunity Employer